The Nottingham punk-rap duo of Jason Williamson and Andrew Fearn return with a bang and their first since 2023 – a punchy, catchy, dark-humoured mimicry number about how society is stupidly crippled by social media and separatism – with proceeds from the release going to War Child, the charity that helps children affected in conflict zones. Out on Rough Trade Records, and alongside the digital release, a seven-inch single featuring the track Give ‘Em What They Want as its B-side is available for pre-order. Sleaford Mods are beginning a new tour, and £1 / €1 for each ticket sold also going to War Child.
“We should be aligned with one another but instead we are crippled by social media and the resulting separatism: Genocide… swipe… gym bods… swipe… food pics… swipe… starvation. Killing upon killing, so much terrible, horrifying information followed by a cat meme followed by faces filtered beyond recognition,” says Williamson.
He adds: “Such is the weight of trauma, guilt and powerlessness in privileged societies that we squirm like an overloaded petri dish full of algae fed by the algorithm. Everything is wrong and everything as a reaction is argued to be right, and in this we give birth to behaviours that smother solidarity and cause mass waves of haemorrhaging alienation while the world quietly collapses offscreen.”
Inspired by the song’s depiction of the noise and confusion engulfing society, the artist and photographer Nick Waplington has directed a video for the track that was filmed at Speaker’s Corner in London’s Hyde Park:
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